Corporate philosophy: "the times, pioneers," "quality, excellence"
Market concept: people-oriented, Shu Yi decent leading fashion Bocaizhongchang.
Quality: strict checks to ensure rigorous, Seiko secret agents, the pursuit of perfection.
Business slogan: stylish design, advanced technology and equipment, the standard version of the type, fine craftsmanship affordable rapid production capacity, efficient distribution support high quality innovative fabrics and efficient after-sales service.
Company goals: zero defects in management, production of zero defect, zero defect products, services, zero defect.
Operating principles: customer satisfaction as the goal for the focus to customer focus, to ensure that the needs and expectations of the customer can be achieved, the new comprehensive sales and service throughout the whole process of the sales has always been in the sales and service maturing. This is the company's own requirements.
Service Location: Five positioning, customer demand positioning, the positioning of the perfect design, interact positioning service commitment positioning, quality brand positioning.